Packaging Design That Gets Your Product Noticed
Strategic packaging design for ambitious product brands.
We create distinctive packaging systems that bring your brand to life across shelf, screen and everything in between.
From new product launches to complete product ranges, we create packaging designed to stand out, stay consistent and grow with your brand.
Great packaging needs more than a nice label
It needs to communicate quickly, feel unmistakably yours and work wherever your customer finds you.
At Quirk, we combine brand thinking, creative direction and packaging design to create systems that are as considered as they are distinctive. From the first concept through to production-ready artwork, every decision is made with the bigger brand in mind.
Packaging Design Services
New Packaging Design
Building something from scratch? We create packaging concepts and visual systems that give new products a distinctive place in the market.
Single SKU & Multi-SKU Ranges
From one hero product to growing ranges, we create flexible packaging systems designed to stay recognisable and cohesive across multiple products, flavours and formats.
Packaging Creative Direction
From typography and colour to imagery, illustration and pack architecture, we establish a clear creative direction that can extend across your wider brand.
Packaging Refreshes
For brands that have outgrown their current look, we evolve packaging while protecting the recognition you've already built.
New Product Launches
Launching something new into an existing brand? We help extend your identity into packaging that feels connected while giving the product its own role within the range.
Production-Ready Artwork
Once the creative is approved, we prepare final packaging artwork ready to move into production.
Packaging Design Across Consumer Categories
Food & Beverage Packaging
Distinctive packaging for food, drinks and emerging consumer brands designed to stand out in crowded categories.
Explore Food & Beverage Packaging →
Beauty & Wellness Packaging
Packaging that balances desirability, brand personality and clarity across beauty, skincare and wellness ranges.
Explore Beauty & Wellness Packaging →
Supplement Packaging
Clear, credible and distinctive packaging systems for supplements, nutrition and functional wellness products.
Explore Supplement Packaging →
Pet Food Packaging
Brand-led packaging systems designed to create recognition, personality and consistency across growing pet ranges.
Explore Pet Food Packaging →
Selected Packaging Projects
Anteox
Tea / BeverageA distinctive tea packaging system bringing clarity, credibility and shelf presence to a brand rooted in science.
Jolly
Gummies / Consumer ProductA bold, flavour-led packaging system built to create instant recognition across a colourful and growing product range.
Nature's Recipe
Pet FoodA flexible multi-SKU packaging system bringing consistency and distinction across an expanding premium pet food range.
Why work with Quirk?
We see the brand beyond the pack.
Packaging rarely exists on its own. It sits within a wider brand world — identity, campaigns, digital, social, retail and everything that comes next.
Because Quirk works across brand strategy, identity and packaging, we design with that bigger picture in mind. The result is a packaging system that doesn't just work for today's product, but gives your brand room to grow.
Packaging Design FAQs
-
Packaging design at Quirk starts from $4,000 + GST for a single SKU. Multi-SKU ranges, brand development and larger product launches are quoted based on the scope and complexity of the project. Once we understand what you're creating, we'll recommend an approach tailored to what your brand actually needs.
-
Most packaging design projects take around 4–8 weeks, depending on the scope, number of SKUs and feedback rounds. Larger brand and packaging projects may take longer. We'll map out a clear timeline before the project begins.
-
Absolutely. We can work with your existing brand identity and translate it into a strong packaging system. If your identity needs some refinement before moving onto pack, we can help with that too.
-
Yes. We design packaging systems that can grow across multiple SKUs, flavours, formats and product categories while keeping the range recognisable and consistent.
-
Yes. Once the design is approved, we can prepare production-ready artwork using your printer or packaging supplier's specifications, ready to move into production.
-
Yes. We're happy to work directly with your existing printer, manufacturer or packaging supplier to help make the transition from design to production as smooth as possible.
-
Yes. Quirk is a Sydney-based packaging design studio working with brands across Australia and internationally. Most of our process can be handled remotely, so location doesn't need to get in the way of a great collaboration.
-
We specialise in packaging for consumer and product-based brands, with particular experience across food and beverage, supplements and nutrition, beauty and wellness, pet products and lifestyle brands.
Whether you're launching something new, refreshing an existing range or building a product family from the ground up, we'd love to hear what you're working on.